Those who knew her before her major debut either had to be a fan of m-flo ,interested in Harujuku fashion scence, or came across her during her dj sessions at a club. I'm not a big listener of m-flo and not interested in Harujuku fashion. Nor do I live in Japan. It's by chance that I heard of her. When I read about her, I was surprised that she has worked with many western artists like M.I.A and Uffie. True, she was established before this debut. But it's difficult to know about established artists unless you have a source of information or had a connection (i.e ties with big names).